The Practical PM

Watch the series - The Practical PM - for the fundamentals of product management.New series - Barebones for the Practical PMs - has been launched on our Telegram Group. Join to access now.Are you a non-product management professional with 3-10 years of experience and want to switch to Product Management? Check out the PM Endorsement Program (PEP).

Meet Jaya

The Practical PM is an initiative by the passionate product professional Jaya Jha.Jaya has more than 14 years of professional experience across product management and entrepreneurship. She started her product career with Google in their APM program. She has worked with startups like Meesho and Bright Money in product and leadership roles. She has also run her own company for over eight years.Jaya is a computer science graduate from IIT Kanpur and has a management degree from IIM Lucknow.She is available for one-time and short to medium-term consulting assignments.


Need to reduce CAC?
Need better hold on analytics, data, and user behavior?
Need to improve retention and engagement?
Need to get a new product off the ground?
Need an interim head of product
Need to train the team and build an empowered product organization?

Learn Product Manegement

If you want to become a software engineer, you learn coding. If you want to become a UX designer, you learn design principles and tools like sketch and Adobe XD.What do you have to learn if you want to succeed as a product manager? Check out the video series from The Practical PM to learn the product management skills.Looking for mentorship and advice on product management? A limited number of 1:1 session slots are available with Jaya. You can book one here. If a slot is not available, please join the telegram group mentioned below to receive updates when slots are opened..To receive all the content at your fingertips and access them anytime, join The Practical PM telegram group.

PM Endorsement Program (PEP)

Not a certification
Not a course
Not a training
Not a placement solution
Not a recruitment solution
Not a job guarantee
Not a mock interview
And also, not a commercial exercise :-)So, what is it?It is an endorsement program meant for professionals with 3-10 years of experience who believe they have the skills to switch into product manegement, but can't get interviews because the experience is not in product roles.Check out the details here, including what it will entail and how to apply.


Hire Jaya as a Consultant

- Product @ Google, Meesho, Property Guru
- 17 years of product and entrepreneurial experience
- Excellent problem solver
- Proficient in leadership as well as hands-on responsibility
- No-nonsense, straight-to-the-point approach

Privacy PolicyUpdated at 2023-03-22Mudranik Technologies Pvt. Ltd. (“The Practical PM”, “we,” “our,” or “us”) is committed to protecting your privacy. This Privacy Policy explains how your personal information is collected, used, and disclosed by The Practical PM.This Privacy Policy applies to our website and their associated subdomains (collectively, our “Service”). By accessing or using our Service, you signify that you have read, understood, and agree to our collection, storage, use, and disclosure of your personal information as described in this Privacy Policy and our Terms of Service.Definitions and key termsTo help explain things as clearly as possible in this Privacy Policy, every time any of these terms are referenced, are strictly defined as:
• Cookie: small amount of data generated by a website and saved by your web browser. It is used to identify your browser, provide analytics, remember information about you such as your language preference or login information.
• Company: when this policy mentions “Company,” “we,” “us,” or “our,” “The Practical PM,” it refers to Mudranik Technologies Pvt. Ltd, (Bangalore, India) that is responsible for your information under this Privacy Policy.
• Country: where The Practical PM is based, in this case, is India
• Customer: refers to the company, organization or person that signs up to use the The Practical PM Service to manage the relationships with your consumers or service users.
• Device: any internet connected device such as a phone, tablet, computer or any other device that can be used to visit The Practical PM and use the services.
• IP address: Every device connected to the Internet is assigned a number known as an Internet protocol (IP) address. These numbers are usually assigned in geographic blocks. An IP address can often be used to identify the location from which a device is connecting to the Internet.
• Personnel: refers to those individuals who are employed by The Practical PM or are under contract to perform a service on behalf of one of the parties.
• Personal Data: any information that directly, indirectly, or in connection with other information — including a personal identification number — allows for the identification or identifiability of a natural person.
• Service: refers to the service provided by The Practical PM as described in the relative terms (if available) and on this platform.
• Third-party service: refers to advertisers, contest sponsors, promotional and marketing partners, and others who provide our content or whose products or services we think may interest you.
• Website: The Practical PM’s site, which can be accessed via this URL:
• You: a person or entity that visits or is registered with The Practical PM to use the Services.
What information do we collect?We collect information from you when you visit our website, register on our site, place an order, subscribe to our newsletter, respond to a survey or fill out a form.
• Name / Username
• Phone Numbers
• Email Addresses
• Mailing Addresses
• Billing Addresses
• Age
• Password
How do we use the information we collect?Any of the information we collect from you may be used in one of the following ways:
• To personalize your experience (your information helps us to better respond to your individual needs)
• To improve our website (we continually strive to improve our website offerings based on the information and feedback we receive from you)
• To improve customer service (your information helps us to more effectively respond to your customer service requests and support needs)
• To process transactions
• To administer a contest, promotion, survey or other site feature
• To send periodic emails
When does The Practical PM use end user information from third parties?The Practical PM will collect End User Data necessary to provide the The Practical PM services to our customers.
End users may voluntarily provide us with information they have made available on social media websites. If you provide us with any such information, we may collect publicly available information from the social media websites you have indicated. You can control how much of your information social media websites make public by visiting these websites and changing your privacy settings.
When does The Practical PM use customer information from third parties?We may receive some information from the third parties when you contact us. For example, when you submit your email address to us to show interest in becoming a The Practical PM customer, we may receive information from a third party that provides automated fraud detection services to The Practical PM. We also occasionally collect information that is made publicly available on social media websites. You can control how much of your information social media websites make public by visiting these websites and changing your privacy settings.Do we share the information we collect with third parties?We may share the information that we collect, both personal and non-personal, with third parties such as advertisers, contest sponsors, promotional and marketing partners, and others who provide our content or whose products or services we think may interest you. We may also share it with our current and future affiliated companies and business partners, and if we are involved in a merger, asset sale or other business reorganization, we may also share or transfer your personal and non-personal information to our successors-in-interest.We may engage trusted third party service providers to perform functions and provide services to us, such as hosting and maintaining our servers and the website, database storage and management, e-mail management, storage marketing, credit card processing, customer service and fulfilling orders for products and services you may purchase through the website. We will likely share your personal information, and possibly some non-personal information, with these third parties to enable them to perform these services for us and for you.We may share portions of our log file data, including IP addresses, for analytics purposes with third parties such as web analytics partners, application developers, and ad networks. If your IP address is shared, it may be used to estimate general location and other technographics such as connection speed, whether you have visited the website in a shared location, and type of the device used to visit the website. They may aggregate information about our advertising and what you see on the website and then provide auditing, research and reporting for us and our advertisers.We may also disclose personal and non-personal information about you to government or law enforcement officials or private parties as we, in our sole discretion, believe necessary or appropriate in order to respond to claims, legal process (including subpoenas), to protect our rights and interests or those of a third party, the safety of the public or any person, to prevent or stop any illegal, unethical, or legally actionable activity, or to otherwise comply with applicable court orders, laws, rules and regulations.Where and when is information collected from customers and end users?The Practical PM will collect personal information that you submit to us. We may also receive personal information about you from third parties as described above.How Do We Use Your Email Address?By submitting your email address on this website, you agree to receive emails from us. You can cancel your participation in any of these email lists at any time by clicking on the opt-out link or other unsubscribe option that is included in the respective email. We only send emails to people who have authorized us to contact them, either directly, or through a third party. We do not send unsolicited commercial emails, because we hate spam as much as you do. By submitting your email address, you also agree to allow us to use your email address for customer audience targeting on sites like Facebook, where we display custom advertising to specific people who have opted-in to receive communications from us. Email addresses submitted only through the order processing page will be used for the sole purpose of sending you information and updates pertaining to your order. Email address submitted only as a part of content you provide to use our Services will be used for the sole purpose of making it available in the output of the Service. If, however, you have provided these same emails to us through another method, we may use it for any of the purposes stated in this Policy.Note: If at any time you would like to unsubscribe from receiving future emails, we include detailed unsubscribe instructions at the bottom of each email. Also, you may not be able to opt out of certain emails which are deemed necessary by us for providing our Services.How Do We Protect Your Information?We implement a variety of security measures to maintain the safety of your personal information when you place an order or enter, submit, or access your personal information. We offer the use of a secure server. All supplied sensitive/credit information is transmitted via Secure Socket Layer (SSL) technology and then encrypted into our Payment gateway providers database only to be accessible by those authorized with special access rights to such systems, and are required to keep the information confidential. After a transaction, your private information (credit cards, social security numbers, financials, etc.) is never kept on file. We cannot, however, ensure or warrant the absolute security of any information you transmit to The Practical PM or guarantee that your information on the Service may not be accessed, disclosed, altered, or destroyed by a breach of any of our physical, technical, or managerial safeguards.Could my information be transferred to other countries?The Practical PM is incorporated in India. Information collected via our website, through direct interactions with you, or from use of our help services may be transferred from time to time to our offices or personnel, or to third parties, located throughout the world, and may be viewed and hosted anywhere in the world, including countries that may not have laws of general applicability regulating the use and transfer of such data. To the fullest extent allowed by applicable law, by using any of the above, you voluntarily consent to the trans-border transfer and hosting of such information.Is the information collected through the The Practical PM Service secure?We take precautions to protect the security of your information. We have physical, electronic, and managerial procedures to help safeguard, prevent unauthorized access, maintain data security, and correctly use your information. However, neither people nor security systems are foolproof, including encryption systems. In addition, people can commit intentional crimes, make mistakes or fail to follow policies. Therefore, while we use reasonable efforts to protect your personal information, we cannot guarantee its absolute security. If applicable law imposes any non-disclaimable duty to protect your personal information, you agree that intentional misconduct will be the standards used to measure our compliance with that duty.Sale of BusinessWe reserve the right to transfer information to a third party in the event of a sale, merger or other transfer of all or substantially all of the assets of The Practical PM or any of its Corporate Affiliates (as defined herein), or that portion of The Practical PM or any of its Corporate Affiliates to which the Service relates, or in the event that we discontinue our business or file a petition or have filed against us a petition in bankruptcy, reorganization or similar proceeding, provided that the third party agrees to adhere to the terms of this Privacy Policy.AffiliatesWe may disclose information (including personal information) about you to our Corporate Affiliates. For purposes of this Privacy Policy, "Corporate Affiliate" means any person or entity which directly or indirectly controls, is controlled by or is under common control with The Practical PM, whether by ownership or otherwise. Any information relating to you that we provide to our Corporate Affiliates will be treated by those Corporate Affiliates in accordance with the terms of this Privacy Policy.Governing LawThis Privacy Policy is governed by the laws of India without regard to its conflict of laws provision. You consent to the exclusive jurisdiction of the courts in Bangalore, India in connection with any action or dispute arising between the parties under or in connection with this Privacy Policy.
The laws of India, excluding its conflicts of law rules, shall govern this Agreement and your use of the website. Your use of the website may also be subject to other local, state, national, or international laws.
By using The Practical PM or contacting us directly, you signify your acceptance of this Privacy Policy. If you do not agree to this Privacy Policy, you should not engage with our website, or use our services. Continued use of the website, direct engagement with us, or following the posting of changes to this Privacy Policy that do not significantly affect the use or disclosure of your personal information will mean that you accept those changes.
Your ConsentWe've updated our Privacy Policy to provide you with complete transparency into what is being set when you visit our site and how it's being used. By using our website, registering an account, or making a purchase, you hereby consent to our Privacy Policy and agree to its terms.Links to Other WebsitesThis Privacy Policy applies only to the Services. The Services may contain links to other websites not operated or controlled by The Practical PM. We are not responsible for the content, accuracy or opinions expressed in such websites, and such websites are not investigated, monitored or checked for accuracy or completeness by us. Please remember that when you use a link to go from the Services to another website, our Privacy Policy is no longer in effect. Your browsing and interaction on any other website, including those that have a link on our platform, is subject to that website’s own rules and policies. Such third parties may use their own cookies or other methods to collect information about you.CookiesThe Practical PM uses "Cookies" to identify the areas of our website that you have visited. A Cookie is a small piece of data stored on your computer or mobile device by your web browser. We use Cookies to enhance the performance and functionality of our website but are non-essential to their use. However, without these cookies, certain functionality like videos may become unavailable or you would be required to enter your login details every time you visit the website as we would not be able to remember that you had logged in previously. Most web browsers can be set to disable the use of Cookies. However, if you disable Cookies, you may not be able to access functionality on our website correctly or at all. We never place Personally Identifiable Information in Cookies.Blocking and disabling cookies and similar technologiesWherever you're located you may also set your browser to block cookies and similar technologies, but this action may block our essential cookies and prevent our website from functioning properly, and you may not be able to fully utilize all of its features and services. You should also be aware that you may also lose some saved information (e.g. saved login details, site preferences) if you block cookies on your browser. Different browsers make different controls available to you. Disabling a cookie or category of cookie does not delete the cookie from your browser, you will need to do this yourself from within your browser, you should visit your browser's help menu for more information.Remarketing ServicesWe use remarketing services. What Is Remarketing? In digital marketing, remarketing (or retargeting) is the practice of serving ads across the internet to people who have already visited your website. It allows your company to seem like they're “following” people around the internet by serving ads on the websites and platforms